news center

[Exhibition] "New" ground advertising materials for the 23rd Shanghai International Advertising Exhibition


The 23rd Shanghai International Advertising Exhibition (SIGN CHINA 2023) officially kicked off on September 4 at the Pudong New International Expo Center. SIGN CHINA was founded in 2003. After 20 years of cultivation and development, the brand has become famous all over the world and is recognized by the industry as the "Oscar" event of the global advertising industry. During the three-day exhibition, Sichuan JIangyou Yushu Yeshili Reflective Material Co.,Ltd Company's "Cailu" brand reflective material, as a new type of ground advertising material, received widespread attention and praise from the industry. 

At the exhibition site, the six exhibition areas brought together 500 mid-to-high-end advertising and digital industry manufacturers, and 2,000 high-quality brands appeared on the same stage, covering the entire advertising and digital signage industry chain. Sichuan JIangyou Yushu Yeshili Reflective Material Co.,Ltd Company showed up at the exhibition with new products. At this advertising exhibition, Sichuan JIangyou Yushu Yeshili Reflective Material Co.,Ltd Company exhibited its self-developed and independently developed "Cailu" brand pre-formed reflective marking tape and "inlay" A series of ground advertising marking materials such as "colorful floor stickers", "high refractive temporary reflective marking tape", "anti-slip and anti-fouling marking tape".

Preformed reflective marking tape

The "Cailu" brand pre-formed reflective marking tape produced by our company is a new type of reflective material made of a combination of polymer flexible polymers and other raw materials. Its material thickness is about 1.8mm. Compared with traditional advertising films, pre-formed reflective logo stickers have the characteristics of strong night-time reflective performance, excellent wear resistance, good anti-skid performance, and long service life. They have received widespread attention and high attention from people at home and abroad. praise. At the exhibition, a large number of followers gathered around the booth to communicate, inquire about products, and leave contact information, which achieved good brand publicity and product promotion.

This exhibition focuses on advertising, and is based on the East China advertising industry base to create a global collection of printing/laser/engraving and other advertising production equipment, advertising materials, logo light boxes, retail presentations, exhibition display equipment, LED advertising light sources and lighting, LED One-stop shopping event for advertising and digital displays, digital signage and more! The exhibition hall of Sichuan JIangyou Yushu Yeshili Reflective Material Co.,Ltd Company also attracted visitors from India, France, the United States, South Korea and other countries as well as domestic related enterprises. At the exhibition site, there was an endless stream of exhibitors and visitors, and it was very lively.